At times I'm recorded while I’m eating. It's jarring to spot myself on her social media – it’s like a jumpscare.
A close companion of 10 years, she, calls herself the “content queen”. It can be amusing for a short while, but it strains our relationship.
Being highly outgoing, there's a constant urge the need to document everything all the time. When we eat out, her motto is, “The camera eats first,” and snaps pictures with the flash on, which induces embarrassment. I don’t like it when other people see her performing for the camera – I experience vicarious awkwardness. It also frustrates me because the food gets cold.
She's not quite an online personality yet, but she is trying to be. She creates video blogs about city life, a day in her life, and her work as a stylist. The material is quality, I’ll give her that, but I don’t want to be involved. On occasion she films me while dining, or just accompanying her. Later, I appear on her feed later, and it pops up like a jumpscare: I might be no makeup on, an awkward face or photographed while eating. It feels invasive.
Marielle also anticipates that I will to record her at inconvenient times. Sometimes I'm in conversation to another person, or we're simply hanging out in the street. The dynamic feels like our bond has transformed into me serving as her free crew. She has the means to employ someone if she wanted professional shots. When I brought up my unease about the situation, she brushed it off. She’s taken me to a couple of industry functions, which were appreciated, but that doesn't compensate for all the energy I invest helping her make content.
I’m grateful that she has supported me with my design career, but I don’t want our friendship to become just a ledger of favours. I don’t feel she's insincere or inauthentic, but sometimes it seems that if the camera is out, we will begin acting in a way that presents a favorable image for her channel.
Her directive is, “Alright, smile for the camera!” and film me laughing with another. It’s so silly. I need her to recognize that our decade-long friendship still has limits. I enjoy being with her, but I also desire to experience it without being filmed, altered, or posted for an viewers. I am not a prop for her Instagram.
I want Beth to see that the creations we make together can get us a foot in the door.
I love shooting content. It’s not just a hobby; it’s part of who I am. Creating videos and documenting experiences online enables me to express myself and engage with people in novel forms.
I wouldn't label myself as a professional creator yet, but it’s smart to generate income from your passions. I admire people on TikTok who execute that style of casual, DIY film-making.
Creating content is my version of living actively: noticing the details, sharing them with an audience that values the craft behind it. I never intend to make Beth uncomfortable. Bringing her to industry events was my way of offering access, giving her a opportunity to witness behind-the-scenes moments that could benefit her career in design too. That’s not blackmail, it’s just being realistic.
I would take her to these events even if she refused to assist me, but I want her to see the benefits the content we make together can get us: a foot in the door. I know not all people enjoys being on camera, but sometimes spontaneity is what makes material genuine. Appearing on video from time to time is an inherent aspect of being my companion. I would delete anything she requested, but she has never asked yet.
I don’t expect anyone to be my private filmmaker, but companions help each other in minor capacities. I thought recording a clip now and then would be fun for her. Innovation thrives in partnership, and having my friend around makes endeavors energetic and enjoyable. I don't compel her to participate in anything, and I would never intentionally humiliate her. But creating content jointly occasionally is part of how I document our shared experiences.
I cherish our friendship deeply and don’t want making videos to come between us. I am ready to find middle ground: like requesting permission before recording, and steering clear of angles that might make her uncomfortable.
This is not about control, it’s about sharing my world while still respecting hers. Clearly making content is not a substitute for genuine friendship: it’s just part of how I experience life and I desire her to be involved in a way that’s enjoyable for both of us.
Should Marielle stop recording herself and her friend when they are out together?
Nothing is more excruciating than having a friend film you. I get that it’s Marielle’s job, but I wouldn't ask friends come to my work. Perhaps she can find like-minded creators to create content with. With the dark, looming future of AI, personal relationships are the only thing we have – cherish them!
A respondent, 25
When pursuing something professionally, it's unfair to expect your friends for assistance every time, even if they have helped previously. While she enjoys creating, that doesn’t mean all those around her is willing material. She needs to respect Beth’s personal space.
Ankit, 26
Marielle might love producing videos and displaying her life online, but it isn't for everybody. It was kind she has assisted her friend professionally, but she needs to listen to what her friend desires.
Emma, 27
It sounds like you value each other, so hold on to that and make sure it’s the priority in your friendship. Create some authentic memories, where genuine feelings are preserved, not online archives. Even public figures who seem to reveal their worlds actually have more privacy than it seems.
One opinion, 53
She seems to be not fully engaged nor authentic when they're together – she’s working. Both seem unsure as to where the line is. The solution lies not in trying to change one another, but in each setting defined boundaries around what feels acceptable to them and seeing if there is an acceptable compromise.
A final view, 71
Consider this question: is Marielle over-exposing their bond?
Elias Vance is a Canadian journalist and political analyst with over a decade of experience covering national affairs and policy developments.